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Strategic Design
Our strategic brand development methodology is
fueled by deep socio-economic and cultural insights
to ensure we develop brands that stand out in their
cultural relevance and positioning.

 
What happens beyond the logo, the graphic device and a hundred pages guidelines manual? How can brands stand out in a world exploding with brand colors, messages and innovative media ideas, all begging for the consumer’s attention whose numb because of all the extravaganza and too busy tweeting?

Brands are continuously finding it difficult to establish meaningful connections with their consumers.

Our strategic brand development methodology is fueled by deep socio-economic and cultural insights to ensure we develop brands that stand out in their cultural relevance and positioning.

We innovated new strategic tools such as brand culture and motifs that we implement across existing and new innovative touch points using latest communication vehicles and technologies. We help organizations build and sustain a creative brand culture.

In today’s competitive marketplace, design is the key differentiator of brands. Our multidisciplinary design team in graphic, communication, packaging, environment, digital and product design ensure that your touch points, services, spaces, and interactive experiences establish the ultimate connection with your customers.

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 Expertise

• Brand Audit
• Brand Research
• Brand Strategy
• Brand Identity
• A-Z Brand Roll-out Management (Stationery, Advertising
  Packaging, Interaction, Signage, Experience, Fashion)
• Design Language
• Web Design & Development • Environment Design
• Product Design
• Retail/Exhibition Design
• Brand Standardization Manual

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